Our LexisNexis patented methodology puts data security first, meaning data is never stored at rest in the InterAction cloud. Instead, our hybrid cloud stores your data on-premises behind a firewall, in a private cloud, or in a public cloud environment — wherever you decide is best for your firm. With incremental automatic software updates, rest assured both your technology and contact health is always current and compliant.

InterAction has built-in features like contact suppression and extended searches that simplify the process of achieving GDPR compliance to ensure you honor client preferences around communications, requests for information, and the right to be forgotten.

Our Data Management and Contact Health Dashboards promote the value of high-quality data while minimizing risk associated with stale, incomplete, and outdated contacts. These intelligent tools help your firm protect contacts that may be in danger of losing connection with the firm due to lateral moves or other changes, making it easier to both retain and grow business relationships.

InterAction helps you manage the quality of your firm’s contact data more efficiently, freeing up valuable time for both professionals and support staff. By identifying and resolving duplicates, and finding and fixing contact data quality issues, our contact health dashboard ensures consistent data entry by normalizing data automatically.